PORSCHE HEAD OFFICE 119 GNR

GREY LYNN, AUCKLAND

LEAD DESIGNER: LAURA HEYNIKE

This workplace fitout was designed in line with Porsche’s Corporate Identity (CI) guidelines, but with a local Giltrap Group twist that brought both personality and purpose to the space. The goal was to reflect Porsche’s signature luxury and performance; not just in look, but in how the space functions day to day.

High-quality finishes were a must, along with clever, thoughtful detailing. We introduced custom steel and glass shelving for product display. Sleek, minimal, and distinctly Porsche. Personal storage was designed to do double duty: offering privacy while keeping things clean and clutter-free. It’s a subtle nod to the brand’s precision and refinement.

One of the standout features is the floor-to-ceiling utilities, which help draw the eye upward and celebrate the exposed architectural ceiling. This added a sense of scale and openness to the workspace.

The overall vibe? Structured but flexible. It’s a space that supports focused individual work, while also making room for collaboration and team connection. The result is a polished, high-functioning environment that not only echoes Porsche’s identity but makes it feel at home here. Local, practical, and beautifully considered.

Porsche logo on office wall, modern workspace with plants and furniture
Porsche logo on a gray background, featuring a black horse and red and black stripes.
Modern office interior with framed car illustration on the wall, plants on white cabinets, bar stools around a high table, and overhead lighting.
Modern office interior with a large desk, computer monitor, shelves displaying model cars, and a mounted TV screen. Glass door leading to a conference area and a window with city views in the background.
Modern office with a wooden desk, an ergonomic chair, a wall-mounted TV, and shelves displaying model cars. A computer monitor, keyboard, telephone, and office supplies are also visible. Framed certificates and art hang on the walls.
Modern office interior with wooden desk, white cabinets, a TV, plants, and decorative items.
Modern office interior with open shelving displaying a race car helmet, turbocharger component, and trophies, alongside computer monitors and potted plants.
Modern office interior with shelving, a wooden countertop, a racing helmet, and a window view of a cityscape.
Interior with glass shelving displaying a racing helmet with "Porsche" branding, a trophy, and decorative items above a wooden cabinet.
Open drawer with office supplies, including a yellow highlighter, a black pen, a model car, and a keychain. Scissors and a paper notepad are also visible.
Modern conference room with wooden table, black chairs, and glass partition displaying a car silhouette design.
Modern office interior with open layout, plants, desks, and large windows.
Contemporary office interior with white cabinets, indoor plants, a wooden table, ceiling lighting, and a wall art piece.
Modern office interior with desks, chairs, and plants, featuring framed racing suits and helmets on display.